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Ricoh: What are You Doing?

It pains me to see that instead of creating a Micro 4/3rds camera, you came up with this tragedy.  You created a new “standard” that nobody else would adopt.  Why do you keep digging your own grave, Ricoh?

A lens with built-in shutter AND sensor?  What were you guys thinking?  I mean, most seasoned photographers find it a challenge to create the most optimal image with just ONE sensor, and you came up with this?  Not only that, the sensor are of varying technology among lenses they came with: the 50/2.5 macro has a CMOS APC sensor, then the zoom has a 1/1.7″ CCD.  Great, two different sensors, not only do I need to switch mindset due to the change in DOF, I need to switch mindset on the light-capturing capabilities.

Never mind the fact that the lens contraption will cost a LOT.

Ricoh, did you even ask yourselves who would be the target market for this Frankenstein before you green-lighted the production?

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